Credit Unions 4 Kids Benefit Materials

A program, sponsorship materials and event signage conceptualized and designed to raise money for children’s hospitals.

The Northwest Credit Union Association hosts an annual gala and auction to raise money for CU4Kids. In 2019, I pitched 3 different concepts for the Masquerade Ball themed dinner and auction. One concept came out ahead and I was able to apply it across all print and digital materials for the event.

Program

The Northwest Credit Union Association hosts an annual gala and auction to raise money for CU4Kids. In 2019, I pitched 3 different concepts for the Masquerade Ball themed dinner and auction. One concept came out ahead and I was able to apply it across all print and digital materials for the event.

Program

Masquerade Ball Credit Unions 4 Kids auction program booklet exterior - cover and back design and illustration by Kelsea Rothaus

The evening program design requires a lot of attention because it sets the tone at the formal table setting. Thinking about the event space colors, motifs and elaborate lighting, I made something with a premium feel that I knew would catch the lighting.

The program exterior was a heavy, pearlescent cover stock with foil applied to all the gold details. Inside, the pages were a text weight pearlescent paper that shimmered especially on pages with a lighter ink.

Auction program booklet interior page spread of table of contents and agenda
Auction booklet interior page spread of live auction decorative page and auction items with their descriptions on the other page
VISIT THE ANNOUNCEMENT ARTICLE
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industrys standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

The evening program design requires a lot of attention because it sets the tone at the formal table setting. Thinking about the event space colors, motifs and elaborate lighting, I made something with a premium feel that I knew would catch the lighting.

The program exterior was a heavy, pearlescent cover stock with foil applied to all the gold details. Inside, the pages were a text weight pearlescent paper that shimmered especially on pages with a lighter ink.

VISIT THE ANNOUNCEMENT ARTICLE
Masquerade Ball Credit Unions 4 Kids auction program booklet exterior - cover and back design and illustration by Kelsea Rothaus
Auction program booklet interior page spread of table of contents and agenda
Auction booklet interior page spread of live auction decorative page and auction items with their descriptions on the other page

Key Pages

Event Signage

From gift card vouchers, to silent auction signs to tickets, the design concept was carried out for every touch-point.

These gift cards went with the large gift card board.

Gift cards that are attached to the gift card board

In addition to gift cards, there were many opportunities for signage to mark certain areas of the event. I helped name the two different silent auctions and had a lot of fun in the illustrations for them.

Auction Gift Card board signage mockup

In addition to gift cards, there were many opportunities for signage to mark certain areas of the event. I helped name the two different silent auctions and had a lot of fun in the illustrations for them.

Silent auction signage illustration of woman with feather boa
Silent auction signage for
Photo of silent auction signage at the event.
Auction pickup signage for the credit unions for kids auction.

Excitement for the masquerade ball was generated as the NWCUA began seeking out sponsors. This vinyl decal was designed to be quickly updated. It was then printed to adorn the convention center’s walls and show the credit union’s support. 

Custom Die Cut Sponsorship sticker to raise money for the event.

I had a great time working with committee members to move my design and vision for the ball forward. It was an honor to be a part of such a great event. The 2019 auction was successful and the NWCUA exceeded their goal by raising over $871,000 for hospitals part of Children’s Miracle Network.

You can find out more about projects I love to support by getting in touch with me.
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